CBP Mission

To deliver compelling value to the market through progressive beef production and marketing systems.

Vision

A market-oriented beef value chain solution through integrity, collaboration and innovation.

CBP Goals

• Differentiate ourselves.
• Leverage to balance market power.
• Work with retailers and others on branded products.
• Look at the majority of cattle on showlist each week.
• Match cattle with right packer and program.
• Expand to other regions when conditions and timing present themselves.

CBP Facts

• Consolidated Beef Producers, Inc. (CBP) is a non-profit agricultural marketing association incorporated in April 2000. It is a one-member, one-vote organization.
  
  
• CBP is an organization that will develops marketing programs for fed cattle that utilize negotiated, value-based pricing.
  
  
• The goal is to obtain optimum value for members’ cattle while helping cattle feeders consolidate to remain independent.
  
  
• All weights and types of cattle will be eligible. The goal is to present the right cattle at the right time to the right packer to optimize value for each type of cattle.
  
  
• Cattle feeders considering CBP membership need to ask themselves three questions: (1) Are you satisfied with how your cattle are being marketed? (2) Do you believe the way you are marketing cattle will change in the near future? (3) Do you want to participate in the change?
  
  
• To join CBP, a cattle producer either pays a $3,000 membership fee and $1 per head marketed per year to be a full member or pays $1.50 per head marketing per year to be an associate member, of which $0.50 goes towards the membership fee and once the member has paid $3,000 they become a full member. As of 03/01/2005, members in Region 3 will pay a marketing fee of $1.50 per head.
  
  
• The membership fee is used for organizational costs. This amount is at risk and it is unlikely any portion of the fee will be returned.
  
  
• The marketing fee of $1 per head ($1.50 per head in Region 3) marketed each fiscal year covers annual administrative costs.
  
  
• A general manager (hired by the board of directors) and a management team (hired by the general manager) will negotiate prices with packers and sell the cattle.
  
  
• The feedyard manager’s role will remain largely the same. He’ll do everything he does today, except talk with the packer buyers. The feedyard manager will determine when cattle go on the sale list, make estimates of carcass performance and evaluate the program on behalf of the feedyard and its customers.
  
  
• In order to build a commitment to the process and a better marketing system, membership in CBP requires a member to commit cattle for a minimum of one year.
  
  
• A fourteen member board of directors governs CBP.
  
  
• Cattle producers interested in joining CBP can contact CBP at (806) 655-8955 for more information.